About me

Hi, I’m Nick. I help agencies and brands tell compelling stories.

Welcoming the UK’s top agencies to the Brand Impact Awards 2021 winners celebration

I’ve worked on brand storytelling, TOV and verbal strategy with world-class agencies such as Wolff Olins, Superunion and Vault49, and for global brands such as Virgin, Pepsi and TikTok.

I can also craft a content strategy to win your agency new business. My background is in design journalism, and I can use my editorial skills to craft engaging, effective long-form copywriting and thought-leadership.

Here are 5 reasons we should work together

What my clients are saying

We worked on a very detailed global verbal identity project together that required both flair and attention to detail. Nick brought bags of both.

David Stevens – senior strategy director, Wolff Olins

Every collaboration with Nick creates an impact – on the team and the work. We have worked together on copywriting, strategy and positioning briefs and will continue to do so!

Paul Woodvine – partner, Vault49

Latest news

Brand Impact Awards 2021: winners revealed

Presenting the Brand Impact Awards

I launched the Brand Impact Awards: an annual awards scheme that celebrates the world’s best branding. Since 2014, I have helped grow the event into an unmissable fixture in the design industry calendar.

My ongoing role as chair of judges gives me a unique perspective on how agencies and brands can stand out in a fast-changing world.

View the 2021 winners on Creative Bloq

“Had a delightful day judging the Brand Impact Awards. Nick is a charming, smart guy with a huge knowledge and respect of the industry. He loves what he does and sees. The debates were serious and good fun in equal measure.”

Greg Quinton – chief creative officer, Superunion

On sale now: Virgin By Design

I am the author of Virgin By Design, a premium ‘coffee-table’ book charting the fascinating evolution of the Virgin brand from 1970–2020.

My brief was to capture Virgin’s brand values and tone of voice, while remaining engaging and entertaining for an external audience of designers, marketeers and entrepreneurs.

Buy a copy of Virgin By Design on Amazon

Nick’s skills as a writer, his deep understanding of branding and design, and his industry knowledge and contacts make him an invaluable member of any creative team. He’s a true professional as well.”

Andrew Sanigar – commissioning editor, Thames & Hudson

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